Thread regarding Pearson PLC layoffs

Amazon, Apple, Google, and Microsoft Battle for K-12 Market, and Loyalties of Educators

"If there’s a common thread that unites the rival technology giants Apple, Google, and Microsoft in the education market, it’s this: They’re big.

The three major tech companies—along with Amazon, a relatively new player on the scene—go head-to-head in vying for big chunks of school business, most notably in sales of devices and operating systems, and they try to forge their own paths in others. At the same time, all of them are best known for their work outside education, through their sales to consumers, businesses, or both.


But even when K-12 products don’t make money right away, investing in schools has traditionally offered the big tech companies a long-term play: the ability the lure young users to their brands and build loyalty among them."


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I bet most Pearson products won't run 100 percent on chromeboos and management does not care. I have been working at Pearson over 15 years and I know if the division I work for is not bought out my a-- is on the street while those smug managers in London get their next huge raise and bonus.

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Question for all of Pearson management:

Where is Pearson in the digital classroom space and what are we doing to compete?


In the space of just five years, Google has helped upend the sales methods companies use to place their products in classrooms. It has enlisted teachers and administrators to promote Google’s products to other schools. It has directly reached out to educators to test its products — effectively bypassing senior district officials. And it has outmaneuvered Apple and Microsoft with a powerful combination of low-cost laptops, called Chromebooks, and free classroom apps.


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